AceMetrix: Ace Politics
The Ask: Users wanted more detail for political advertisements.
The Answer: We provided an interface catered to the needs of a political user. User can get timely insights into the political ad landscape with access to every national political ad within 48 hours of its air date. User can view component scores by party affiliation. Research included stakeholder interviews, prototyping, user testing. Design included wireframes, annotated comps.